The young entrepreneurs of Salvador de Bahia, participants in the “Eu Empreendor de mem” project, have promoted actions of solidarity for the most vulnerable people in the community.
One of the most heartfelt actions was the “Telefonata del Bene” (Call of Good) aimed at elderly people forced to stay at home alone because of the quarantining rules. However, a group of participants organised a series of phone calls or online calls to offer a listening ear and comfort to those in distress.
A simple and creative initiative that allowed the young people who are supported by the project to continue giving support and a listening ear to one another creating bonds of reciprocal love.