[:en]We are proudly happy to announce on World Tourism Day that the project CONECTANDO DESTINOS, UNIENDO PERSONAS has been one of the winners of the contest “Innovar para viajar” (“Innovate for Tourism”) organized by the Argentinean Ministry of Tourism in collaboration with the Ministry of Modernisation and the Ministry of Productive Activities.
The project has been presented in the TSNoa network and is promoted by the programme that helps the growth of local communities in North West through Sustainable and Supportive Tourism. This programme valorises local cultures, traditions, territories in the respect of the local populations, supported by AMU and the EoC.
In the specific Conectando Destinos, Uniendo Personas proposes the creation of an interactive platform, an APP, to offer a new way of travelling and was chosen by the jury among the top three in the country.
The proposal was selected from 1000 tourism innovative ideas from all over Argentina. It was among the first 3 projects at the beginning and obtained a score of 261. Many people have also supported the idea at its launch.
It is considered that already 60 rural entrepreneurs linked to the program will benefit from this platform 2.0, affecting 262 direct beneficiaries and 25,860 indirect beneficiaries, giving greater visibility to their holidays stay proposals by directly involving tourists, entrepreneurs and tourist agencies. Furthermore it will give space also to the artisans and local producers that are linked of the program.
The communities of Santa Maria and San José (Catamarca), Brealito, El Jardin, El Espinal, Quebrada del Toro, Tartagal and Aguaray (Salta) and Hornaditas (Jujuy) will be among the first communities to benefit from this App.
This is an important step forward for many rural communities that can organize a valuable tourist offer of great natural and cultural value but which are often cut off from the digital world and the diffusion of the possibilities that it offers.